“Housemarkets”

Housemarkets.gr is another case in our successful partnerships list.

Housemarkets is an eshop that is active in retail and wholesales in household products. What makes this business unique, is its strict promise of quality products at the best prices, committing to a value-for-money one-stop online shop for all needs.

Our collaboration with the Housemarkets team was based on creating a strong and competitive online presence.

Firstly, we began with an aggressive strategy on social media networks to strengthen the presence of the e-shop. We then stepped up our overall effort with Google Ads campaigns, focusing on creating a profitable ROI (Return on Investment).

The proper management of online tools and an efficient advertising model delivered a new perspective of development for Housemarkets and another successful project for us.

Objectives

• Eshop traffic growth
• Increase in sales
• Enhance Social Media presence
• Creation of trustworthy relationships with the community

Our Process

The first step for us was to understand all the expectations and goals for the housemarkets.gr team, to be able to create a successful plan.

Due to deep market research for the eshop and its competitors, we were able to understand what we had to deal with. Later, we proceeded to the creation of representative target groups, aka personas, to target the right audience.

Having all the information required for this case, we focused our efforts on promotions. We began with dynamic ads on Social Media, in particular on Facebook and Instagram. Next, we implemented an equally aggressive strategy on Google Ads. This was, we produced a new revenue stream rapidly.

By taking advantage of an integrated Digital Marketing strategy, we managed to successfully exceed the expectations of the Housemarkets team and to create a new partnership.

Results

• Increased sales by 100%
• Creation of positive ROI
• Increase in online competitiveness
• Increased website traffic by 150%
• Enhanced Social Media presence

Website: https://www.housemarkets.gr/

Info