“ilovepharmacy”

ilovepharmacy is a project that concerns an online pharmacy that provides a wide range of products. In this eshop people can find all kinds of medicinal products for all kinds of needs.

The first thing that we discovered after a big discussion is that ilovepharmacy.gr needed a methodical strategy on Social Media. We planned to create a successful promotion strategy that will significantly increase sales and the Return on Investment meter.

So we created and implemented a plan to increase the activity of the company’s social networks. That was achieved by following a steady prescheduled plan of high quality and high response organic posts. Later, we took action on Social Media Ads to create a leading momentum for ilovepharmacy.gr.

Objectives

• Sales growth
• Increase audience engagement
• Increase brand awareness
• Creation of product value for the customers

Our Process

To succeed in this project we needed to do intensive market research. By doing so, we able to create representative personas for our customer groups. Having known the advantages of ilovepharmacy.gr and the ideal target groups, we created a successful Social Media Marketing Strategy.

In our Social Media Ads, we paid great attention to the quality of the content and to create a customer-friendly positioning. That helped us to get the results we aimed for and even exceed our expectations.

Results

• Sales growth by 100%
• ROI growth
• Increased audience engagement
• Increased brand awareness

Website: https://www.ilovepharmacy.gr/

Info