“2the little store”

2the little store is a fashion store that offers brands of clothes, shoes and accessories, of high aesthetics and quality. Its goal is to inspire, highlight and offer tasteful and high-quality clothes for every woman who wants to highlight her personality through her style.

Since the company is based in Samos, but targets a global audience of high standards, a personalized plan for Social Media that includes the global fashion market and specific countries was the way to go. By creating a successful promotion and advertisement strategy in selected countries, we were able to significantly increase 2the little store’s clientele and return on investment (ROI).

Our goal was to increase the company’s Social Media activity. This was achieved by following a carefully crafted plan using organic posts. Subsequently, we implemented an advertising strategy on Social Media, which helped 2the little store gain significant and ever-increasing momentum in the appropriate target-countries.

Objectives – “2the little store”

• Sales growth
• Website traffic growth
• Increase in customer trust
• Increased Brand Awareness
• Enhanced Social Media presence

Our Process – “2the little store”

To succeed in this project, we needed to do intensive market research in many countries. This helped us to create representative consumer groups – personas per country. Knowing the specific characteristics of the target audience per country, as well as the advantages of the eshop (and the brands which are available), we created a successful Social Media Marketing strategy.

In our ads, we paid great attention to the quality of the content and the aesthetics and product quality that 2the little store stands for. With the gained knowledge from the research, as well as our previous experience from similar companies that we had already collaborated in the past, we managed to achieve our goals.

Results – “2the little store”

• Significant ROI increase
• Sales growth
• Website traffic growth
• Enhanced social media presence
• Increased Brand Awareness

Website: https://www.2thelittlestore.com/

Info