“Oh My Beauty”

Oh My Beauty is a beauty saloon based in N. Ionia (Athens) where beauty and care services are offered, winning over even the most demanding guests. At the same time, in addition to beauty services, it has an eshop with a wide variety of beauty and care products of high quality and quality brands.

As the industry of beauty services is one of the most competitive industries, our strategy had to be very careful and solid. Success was our only option.

We started by creating a plan to increase the company’s Social Media activity on its active platforms (Facebook, Instagram). This was achieved by following a carefully designed plan and utilizing organic posts.

Finally, we implemented an advertising strategy on Social Media, which helped Oh My Beauty increase its momentum in a short time.

Objectives – “Oh My Beauty”

• Sales growth
• Website traffic growth
• Enhanced Social Media presence
• Increased Brand Awareness

Our Process – “Oh My Beauty”

To succeed in this project, we focused on strengthening Oh My Beauty on Social Media with organic posts, as well as advertising. This enabled the enhancement of its digital presence and brand awareness, and additionally trust in its high quality services. Thus, we created a successful Social Media Marketing strategy that day by day increases sales, appointments and, of course, the profits.

After researching the most popular and non-popular products, the trends in the fields of beauty and cosmetics, we managed to choose the most appropriate advertisement for promoting the company and its brand image.

Results – “Oh My Beauty”

• Significant ROI increase
• Enhanced Social Media presence
• Increased Brand Awareness
• Increase of website’s & eshop’s visitor’s by 100%

Website: https://www.ohmybeauty.gr/

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