“Fine Jewelry”

“Fine Jewelry” is a company that specializes in the field of jewelry and offers a wide range of handmade products for every special occasion.

For this client, we harnessed the power of the WordPress CMS platform, emphasizing a more user-friendly website and its ease of navigation. We tested the new website’s e-shop for speed optimization, easy transition to Landing Pages, and User Experience / User Interface optimization. Besides, we have created a strong positioning on Social Networks through advertising campaigns, mainly on Facebook and Instagram. The promotion strategy was enhanced with Google Ads Campaigns.

Objectives

• SEO Optimization
• Target competitive keywords for Landing Page optimization
• Brand awareness on Social Media
• Increase in organic traffic
• Sales growth

Our Process

The first step for a successful website was an updated and elegant design. Consequently, we conducted market research for the competitors and the audiences, which was necessary. Taking into account the competition analysis, we managed to create successful Google Ads Campaigns that contributed to the company’s sales growth. Last but not least, we used the best search engine optimization practices that gave the company the boost it required to grow.

Results

• Increased website traffic by 100%
• “Fine Jewelry” eshop leading ranking elevation
• 80% of keywords compete for Top 10 competitors rankings
• Increase in sales

Website: https://finejewelry.gr/

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