“Nobell”

In this project, we redesigned Nobell’s website, upgraded the graphics, and “cleaned” the code removing errors and bugs. In addition, we removed plugins that slowed down the speed of the website and updated the content. Most importantly we added an Online Delivery mechanism for Nobell. We created product categories, labels, and uploaded products with descriptions and variations. We have also added online payment methods with credit cards and cash upon delivery. Then we added ajax filters and made the Checkout process really easy for customers. The customer only needs 3 clicks to order anything from Nobell.

Objectives

• Redesign focused on Online Food Orders
• SEO Optimization
• Implement a Content Strategy for organic results on search pages
• Enhancement of online orders & Delivery

Our Process

We updated WordPress and all the required plugins. Most importantly we updated the WordPress theme. The final step was to build the structure of the website, taking into account the semantics and analysis of competitors.

Results

• Increased Organic Traffic
• Pageviews increased by 200%
• Increased number of online orders by 100%
• Enhanced Brand Awareness

Website: https://www.nobell.gr/

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